A Content Creator is responsible for developing and creating content such as video, images, blogs and web pages that can be used across a variety of media including digital, social media, broadcast or print. They aim to capture what is exciting about a campaign and design assets that can be used across media platforms and channels. Enthusiasm for technology and a passion for content is a must.
Qualification Level
Level 3 – Advanced ApprenticeshipTraining Duration
12 MonthsTraining Method
Classroom learningProgramme Length
15 monthsCoaching
Learning & Development MentorStarting with the fundamentals of marketing and branding concepts, you will learn how creative content is used across different channels and platforms such as TikTok, Instagram, YouTube, email, blogs, broadcast or print. Learn how content fits into a marketing strategy and the importance of brand, and brand awareness, within a brief.
As part of the Content Creator Apprenticeship you will learn content creation and content development. Understand the principles of content creation and how to apply them within a business. Learn how to capture a variety of different content, from graphic creation to video shooting and editing. You will be taught the importance of understanding tone of voice, how to apply this to each channel ensuring the user experience (UX) is considered at all times. To ensure compliance, you will gain an understanding of the legal requirements when using media assets.
Copywriting, file types and data evaluation are fundamental to any digital role. Within the Content Creator Apprenticeship you will learn about how to understand creative writing styles for online and offline platforms and how to store files securley while preserving quality. By the end of this module you will understand how to manage media assets correctly and effectively report on the success of a campaign and identify areas of improvement.
Understand the creative culture of media organisations and the commercial pressures that come within content focused roles. Learn about the importance of project deadlines and how to meet them as well as best working practises and how to market skills and services, while staying up to date with industry technologies and trends. By the end of your Content Creator Apprenticeship you will have learnt all the skills required to produce effective content to deliver successful marketing campaigns.
As a Marketing Executive, you’ll play a crucial role in supporting the strategic and tactical marketing activities for your business. You will have ownership of…
Qualification Level
Level 4 – Higher ApprenticeshipTraining Duration
13 monthsTraining Method
Classroom learningProgramme Length
18 monthsCoaching
Learning & Development Mentor